About J 12 Designs


James Lewis, Jr. – Designer / Owner

After earning a Bachelor’s of Fine Arts in computer graphic design from the University of the Incarnate Word in San Antonio, I jumped in to website design and maintenance at Rackspace Managed Hosting. I started working with a small but highly talented team troubleshooting, designing, and promoting Rackspace which is today one of the largest web hosting companies in the world.

For over 16 years, I have been called upon by some cool clients creating websites for the San Antonio Spurs, Rackspace, Rosario’s Mexican Restaurant, Silo Elevated Cuisine and more.

What separates me from the rest of the pack is my experience from working with some of the brightest minds over at Rackspace. Working with people like Todd Morey and Johathan Byrce have helped me understand how to “build” a good website.  Aside from being grounded in the web hosting environment,  I have also had the pleasure of working with some great designers like Michael Karshis.  Working side by side with creative gurus help me think not only out side the box, but it helps me think about why the box exists. It not good enough to just make something cool. Anyone can make something cool. Good design is when you make the complicated seem simple!


Michelle Vogel 
– Account Executive / Designer

Michelle Vogel was born in Aberdeen, Scotland to a military family. She has traveled the world experiencing many cultures and meeting great people along the way!

After graduating from St. Mary’s University with a Bachelor’s of Arts in English Communications and a focus in Business, Michelle jumped into a position that allowed her to pursue her passion in people. She took on a role as an Account Executive and excelled in sales/staffing.

Michelle was a former professional sports dancer and danced for the San Antonio Spurs, Rampage, and Stars. She has an in depth knowledge in various areas of the entertainment industry/media and wanted to combine her love of people and her creative spirit.

She joined the J 12 Designs family and brought her client relations experience, organization skills and strategic focus to the team. She both designs and manages projects, as well as guides clients through the creative process.



Pamela Benavides – Marketing / Media Planning / Buying

Pamela Benavides has more than 19 years of marketing and advertising experience. Pamela has worked with the largest Hispanic agency in San Antonio, Bromley Communications, where she worked on University of Incarnate Word, Procter & Gamble (Pampers and Folgers) and the San Antonio Spurs.

After leaving the Agency in 1999, Pamela went to work with the San Antonio Spurs handling all the marketing and advertising. Pamela worked for Spurs Sports & Entertainment for 11 years where she planned and placed all media for the San Antonio Spurs, San Antonio Rampage and the San Antonio Silver Stars.  In addition to media planning and buying, Pamela has production experience in both television and radio.

Pamela attended Laredo Junior College and the University of Incarnate Word.


Keela Young
– Copywriting & Editing/Account Management/Strategic Planning

Keeping a journal, making lists, diagramming sentences, reading incessantly, and taking pride in being a grammar nerd are all part of life for Keela Young. Bottom line: She’s all about the written word.

After graduating from Tulane University’s Newcomb College, Keela spent three years living and teaching in Spain while her husband flew for the U.S. Navy. Upon returning to Texas, her writing career began as a reporter, columnist, and section editor at a daily newspaper. She then transitioned into an account management position for a local marketing firm. In this role, for many years she supervised all aspects of comprehensive marketing campaigns – from TV, radio, and print production to media planning and buying.

Keela now excels at combining her two areas of expertise, and uses her copywriting and editing abilities to help form the basis of creative marketing campaigns that are both strategically sound and conceptually clever.

Outside of work, Keela’s passions are domestic and international travel, enjoying the performing and visual arts, reading a really good book, and watching the Spurs win.


Deanna Dilworth
 – Graphic Designer

Dilworth is currently completing my Associate of Applied Science Degree in Communication Design, at San Antonio College. Wanting to get her feet wet out in the real world, she was determined to get an internship, which led her to J 12 Designs.

After working in child care for four years, she finally decided to pursue something she is very passionate about, without becoming a starving artist. She is fortunate to have met such knowledgeable, and experienced professors while attending San Antonio College. She is excited to have joined J 12  Designs and look forward to the real-world experiences, challenges, and knowledge.